Michael Bassik

Michael A. Bassik is CEO of Proof Integrated Communications, an evidence-based creative and digital agency within WPP Group. He is also Managing Director and U.S. Digital Practice Chair at Burson-Marsteller, a leading global public relations and communications firm. Michael received his Bachelor of Arts in Political Science from the University of Pennsylvania and his law degree from American University’s Washington College of Law. He is a member of the New York State Bar and an advisor to DSPolitical, a data-driven political advertising network.